All Attendees Welcome
Harnessing Creativity: Combating Antisemitism Through Advertising
Featuring Laura Chavoen, Jason Harris, Stacy Stuart, Tara Levine
Speakers
Jason Harris
Co-Founder and CEO of Mekanism
Jason Harris is the co-founder & CEO of award-winning creative advertising agency Mekanism, co-founder of the Creative Alliance and author of national bestseller, The Soulful Art of Persuasion. Harris works closely with clients to build iconic brands using a blend of soul & science. Iconic brand partners include Jose Cuervo, Alaska Airlines, Quaker, Charles Schwab, Amtrak and Whoop, among others.
Under his leadership, Mekanism has been ranked by the Effie Index as a top 10 Most Effective Agency in the United States. Mekanism has also been named to Ad Age’s Agency A-list and twice to their Best Places to Work. Mekanism has two active case studies on their methods at the Harvard Business School.
Harris was named CEO of the Year by The Drum, a recipient of the 4A’s 100 People Who Make Advertising Great, and Campaign US’s 40 Over 40 for his noteworthy contributions to the advertising & marketing industry. Harris also hosts the Soul & Science Podcast – interviewing the world’s top CMOs. The podcast is the recipient of 5 industry podcast awards.
Stacy Stuart
Co-Founder, JewBelong
Stacy Stuart is a co-founder of JewBelong.com. Originally launched as an online platform for easy, meaningful DIY Jewish rituals and educational resources focusing on outreach to Disengaged Jews (DJs), JewBelong is now focused largely on creating awareness for growing antisemitism in the United States. JewBelong’s national billboard campaign, using headlines like, “Can a billboard end antisemitism? No. But you’re not a billboard,” and “Let’s be clear: Hamas is your problem too” is currently up on outdoor media across the country.
Tara Levine
President, Foundation to Combat Antisemitism
Tara Levine is the President of the Foundation to Combat Antisemitism, responsible for leading and scaling the organization’s efforts to stand up to Jewish hate and all hate. In this role, she leverages her 20+ years of experience guiding global consumer brands through growth inflection points.
She served as GM, North America and Vice President at Converse, a subsidiary of Nike, and as Chief Growth Officer of Inari. She held multiple leadership roles at Ocean Spray, including Vice President of Strategy and M&A, as well as Managing Director of Ocean Spray’s Europe/Middle East/Africa business based in London. Levine also oversaw numerous brands at P&G/Gillette.
Levine has also held several leadership roles in the nonprofit space, having served as the founding Director of Research and Advisory Services at Catalyst, a think tank advancing women in business, creating their consulting business, and writing the book “Creating Women’s Networks.” She also serves as a board member for the International Women’s Forum of Massachusetts. She holds an MBA from Harvard University and a BA from Brown University and lives in Boston.
Moderator
Laura Chavoen
Senior Brand Director, ADL
Laura Chavoen joined ADL in July 2023 as Senior Brand Director on the Brand & Marketing team. In this role, she seeks to support, invigorate and expand the meaningful connections between ADL and our audiences in support of our mission.Laura has over 15 years of experience as an advertising strategist where she developed brand narratives and drove impactful marketing initiatives. As a product marketer at Audible, she spearheaded in-depth audience understanding, launched new products and led a global brand marketing campaign.A self-proclaimed geek, Laura finds insight and inspiration in the intersection of art + science and is an avid consumer of both technology and culture.